HM-Balmain

How long waitresses waited to see the creations from the collection of Balmain for H & M. They were guessing what things would come in here: would they be decorated with a lot of aggressive parts, with leather inserts, or would their bandages, bands and chains be their main adornment? And already last fall, the legendary Olivier Rustin pleased all his customers, presenting them with incredible beauty evening and cocktail outfits, casual clothes , as well as accessories and stylish shoes.

As the creative director, and at the same time the designer Balmain, Olivier, when the brand management agreed to cooperate with H & M, he knew how this long-awaited collection will look. It represents a world full of joy, loud music, a feeling of endless happiness, friendship and fun.

Before proceeding to a detailed overview of the Balmain and H & M collaboration collection, it is worth noting that this French house has not lost its main highlight: the rich finish of every element of the wardrobe.

The success of the joint collection

The creations of two famous brands have become one of the most anticipated fashion novelties of last fall. Moreover, its creators intrigued fashionistas even when the world saw an ad that featured celebrities such as Kendall Jenner, Jordan Dunn, Dudley O'Shaughnessy, Gigi Hadid and Hao Yun Xiang. And photographs made no less famous fashion photographer Mario Sorrenti, who became famous for his photo shoots in the magazine Vogue. In addition, he cooperates with companies such as Mango, Benetton, Emporio Armani and many others.

Already in the advertising campaign women of fashion could judge what the collection will be. What to say, but the day of the fashion show everyone expected with impatience.

And then he came. The collection of Balmain and H & M included clothes not only for the fair sex, but also for stylish men. It turned out to be catchy and very sexy, created for those who are ready to be in the spotlight.

Is it possible not to pay attention to things decorated with metallic threads, noble pearls and sparkling rhinestones? How can they not be fascinated by voluminous artificial fur jackets, clothes with sharp shoulders and shiny tops? Balmain and H & M created amazing top clothes, and a coat decorated with African motifs and combined with earrings of candelabra will not leave anyone indifferent. In addition, all this beauty is emphasized with the help of large accessories.