The creative team of designers of the Italian brand Diadora instantly reacts to the demands put forward by the modern world of sports. It is for this reason that the clothes and shoes of the company are always in constant demand.
In the line of shoes produced by the Italian brand Diadora, women's sneakers for basketball, tennis and running deserve special attention. The quality and design of this shoe is so high that it is chosen by the world's leading athletes, and the fact that Diadora is selected by the WTA Women's Tennis Association and the Association of Tennis Players ATP as a full partner is a clear proof of this.
History of the Diadora brand
The brand Diadora founded Marcello Daniele with his companions in the late forties of the last century. Ambitious young people set their sights on winning the market for active recreation, tennis, running, football and basketball, which at that time developed quite rapidly. Confidence in the success they gave the fact, Marcello Daniele has already achieved a lot in the production of footwear for skiing.
During the first few years, its founders promoted brand products exclusively in Italy, but soon they managed to win 15% of this market segment. Back in the eighties, tennis and basketball sneakers Diadora were considered a status and very stylish footwear. Models Newcombe Autograph and Competition, produced by this brand, forever left a mark on the history of the best sports shoes of the world. In Russia, Diadora brand products gained wide popularity in the late nineties, and today every girl desires to have quality and very fashionable sneakers in the wardrobe.
Practical and stylish shoes
Even if it's not about professional sports, quality Diadora sneakers deserve a place in a fashionable wardrobe. They will appeal to lovers of outdoor activities, as well as girls who prefer bow in sports and everyday styles . Thanks to the impeccable quality and the introduction of modern technology in the production process, Diadora sneakers give the feet an indescribable sense of comfort. On their feet they just do not feel! Such characteristics are Diadora sneakers, presented in lines Neritage, Invicta, Utility.
In the collections of the Italian brand, which are released with an enviable regularity, you can see classic models made in traditional colors, as well as original bright sneakers, ideal for creating creative youth images . Focusing on the main trends of the season, designers of Diadora do not get tired of experimenting with materials used in the creation of athletic shoes. Undoubtedly, the main role is assigned to natural skin, known for its unique properties, but in recent collections there is a fashion trend - the use of modern artificial materials. They are characterized by increased wear resistance, elasticity, the ability to take the form of a foot, increasing the degree of comfort. In addition, artificial materials are often cheaper, which allows the manufacturer to produce shoes that can be purchased by both a professional sportsman and a teenager. Sneakers produced by the Italian brand Diadora brand are shoes that you want to wear without taking off!
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