How do some manage to easily acquire loyal customers, and someone from the skin climbs, but still it is accompanied by failure? As hard as it may seem, you can attract customers to the beauty salon with ease. There are a lot of methods and all sorts of tricks that attract people to you. This can not be ignored.
The main tricks, how to attract new customers to the beauty salon
- Subscription . Allow customers to purchase a subscription, for example, for 3, 5, 10 or 15 sessions to increase and correct eyelashes. It is not out of place to take care of the constant system of discounts. Do not forget that in the salon there can be a separate corner where the client has the right to purchase premium-class cosmetics.
- Social network . Instagram, Vkontakte, local forums - this is an excellent opportunity to tell a large number of people about the charms of your salon. Every day post not only photos telling you what in your salon actions and novelties, but also just inspiring photos. Do not forget to put hashtags under each picture.
- Online recording . If you have a website, and it should be, then be sure to create an online record on it. By the way, it will be a huge plus if customers can sign up around the clock.
According to statistics, without this option, most salons lose up to 40% of their customers. - More communication with customers . Treat each visitor as the Queen of England. It does not matter how she looks and what she is wearing. "Sarafanne radio" has not been canceled yet. In addition, it is always pleasant to return to the beauty salon, where not only will you underline the natural beauty, but will also be treated like a goddess.
- Collection of information . Collect information about your customers. Do not forget to congratulate them on their birthday. Communicate with them by email or SMS. Be sure, they will tell you about your warm welcome and respectful attitude to them to your friends. And this can not but attract more customers.